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Board of Directors Reports
Review of Board of Directors Activities During the 1999 Annual Session in Phoenix
By Gerald Nelson, Editor and Phillip Rollins, Executive Director
Leadership Training
The Board of Directors, other leaders and component officers arrived in Phoenix a day early to attend a training session given by Mr. Glenn Tecker, a highly respected authority on the management of not-for-profit associations. Now there is an obscure profession!
Tecker expressed many insightful topics, with emphasis on how Boards of Directors can manage overall direction while letting staff and committees handle the details.
The Board agreed to embrace many of Tecker's ideas, including this one: every proposal coming before the Board must answer these four questions:
1. What do we know about members' needs that is relevant to this decision?
2. What do we know about the capacity and strategic position of the PCSO that is relevant to this decision?
3. What do we know about the current realities of our specialty that is relevant to our decision?
4. What are the ethical implications of this decision?
This process will provide a more meaningful agenda and informative background information to help the Board make better decisions more quickly.
The PCSO Board meets twice during the Annual Session. The outgoing President, in this case Rod Dubois (Bellevue, Wash.) chaired the first meeting and the second by the new President, John Grubb (Chula Vista, Calif.). See his Portrait in the next issue of the Bulletin.
Highlights from the Board meetings
PCSO Web site (http://www.pcsortho.com)
One of the most notable moments of Board meetings was a presentation by the ad hoc Technology Committee. The PCSO Web page is up and running, although not yet quite complete!
Richard Savage (Anaheim Hills, Calif.), committee chair, and Bill Felch, consultant, led the Board through a demonstration of the new site.
Later, Felch provided personal demonstrations to Annual Session attendees. Please visit the site and answer the feedback questions that you will find there.
We plan to put the PCSO Bulletin our new site and are working out the logistics. Look for it in February.
Secretary-Treasurer Robert Varner (Roseburg, Ore.) reported that the last two annual sessions were extremely well attended, which dramatically increased our reserves, beyond $700,000. The Phoenix meeting was not as highly attended, and the income from the meeting was estimated at $15,000 less than anticipated.
The projected budget for Y2K exceeds our income estimates, but given the recent increases in reserves, the Board decided to operate the next year on a deficit budget, using as much as $30,000 from reserves if necessary.
As part of the 2000 budget, Director Ron Jawor presented information on the Graduate Orthodontic Residency Program (GORP), and a $1,000 contribution was approved.
In a move to increase the flexibility of PCSO investments, a new investment policy was approved as follows:
PCSO reserves up to $400,000 shall be invested only in U.S. dollars. The investments will be in US Treasury Notes and Bonds, US insured CDs and U.S. insured bank and brokerage accounts. Available reserve funds above $400K may be invested in the above and/or AAA corporate bonds.
Prior to the change, investments were limited to government secured CD's and treasury bills and notes, in addition to insured money market and checking accounts.
AAO Council Activities
Richard Simms (Harbor City, Calif.), longtime member of the AAO Council on Government Affairs (COGA), will finish his term in May 2000. Interested members are being solicited through the Bulletin and announcements at various PCSO meetings. In addition, it was announced that Dr. Simms was seeking the position of ADA Second Vice President, effective at the fall 2000 ADA Annual Meeting.
COGA will be sponsoring the February 2000 Government Affairs Conference in Washington, DC. PCSO will be sending up to nine representatives, each of whom has personal contact with elected government leaders. The PCSO Executive Committee will select the participants.
AAO Council on Communications Representative Robert Scholz and Larry Mickey, AAO Director of Communications and Marketing, reviewed the current public and relations and marketing program. They advised the Board that during the 2000 AAO Annual Session in Chicago, the Council will request a continuation of the program, which has been financed in part through a dues assessment ($130) for the last two years.
Scholz and Mickey reported that research has shown that broadcast TV advertisements, a major part of the program, have caused a threefold increase in calls by the public to AAO's 1-800-STRAIGHT phone number. Callers receive information and a videotape in the mail and are referred to AAO orthodontists in their area.
Members of the AAO Council on Insurance met during the PCSO Annual Session and reported to the Board that malpractice coverage is moving toward lower premiums, primarily because the AAO insurance pool does not include general dentists or other specialists. The Council is considering a credit union, auto insurance, and home insurance.
Other Business
Robert Hazel, Executive Director of the AAO Foundation, reported that $12.3M had been received in pledges with $8.7M redeemed. At the annual GORP meeting this year, 25% of orthodontic residents pledged a case. Next year the AAOF plans to award $625K in research grants. Check out the AAOF section of Orthodontics Online (http://www.aaortho.org/AAOF/).
The Board approved the extension of the management contract with Phillip Rollins and Associates (PRA), through the year 2000, with a 2% increase in management fees. In addition, an ad hoc committee was formed to develop a formal process to evaluate the services provided by PRA.
An ad hoc committee presented its report on Board representation. Presently, directors from the six component (state and provincial) societies with the fewest numbers of members share votes. The Board approved sending to the membership for approval a change that would allow for full voting participation of all component societies.
The Awards Committee proposed and the Board approved the following nominations for awards:
2001 James Brophy Award – Terry McDonald and Harry Hatasaka
2001 Ketcham Award – Donald Joondeph
2001 Norton Ross Award – Vince Kokich.
The Board approved a motion to adopt the AAO policy on academic dues, offering a substantial dues discount to eligible academic members (less than five in PCSO).
Membership Committee Chair Rebecca Poling (Anchorage, AK) reported on the light usage of the PCSO Mentoring Program by new members. The Board expressed concern about declining interest and discussed ideas to increase mentor connections for new orthodontists. An ad hoc committee was appointed to review the program and report to the Board at the Interim 2000 meeting.
Vince Kokich, the PCSO representative to the American Board of Orthodontics, made a short presentation on the selection of a ABO new director. Kokich will serve as ABO president in 2000 and it will be necessary for us to nominate possible replacements. An ad hoc committee was appointed to consider potential candidates and report to the Board at the Interim 2000 Board meeting.
With the advent of the new PCSO website, the Board approved a motion requesting the AAO convene a group to develop a far reaching vision of how technology and the internet will be used to advance the goals and needs of the PCSO, the AAO and other stakeholders.
Ron Koster (Stockton) spoke on behalf of the Ad Hoc History Committee. The Board moved to store historical PCSO documents with a Sacramento archival storage firm and continue supporting the committee activities.
The California Association of Orthodontists (CAO) made a formal request to plan and manage staff education during the PCSO Southern Region Meetings, now directed by the Orthodontic Assistants Association (OAA). An ad hoc committee was formed to meet with CAO and OAA and report to the Board in February 2000.
The Board approved a PCSO President's Lecture at the Annual Session. The president for each annual session and the continuing education committee will select an eminent speaker and promote the lecture accordingly.
Four new component directors received a warm welcome, as follows:
Gerald (Jay) Philippson (Duncan, BC)
Norman Nagel (Simi Valley, CA.)
Marvin Tanaka (Wailuku, HI)
Glen Smith (Boise, ID)
Many thanks to all volunteer members!
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